Reacting to things is not considered a strategic plan, and reacting is the position in which Scottsdale Insurance found itself. To become proactive, Scottsdale turned to a business intelligence tool from Moore Stephens Consulting Limited, according to Rob Crossley, Scottsdale's director of architecture.
The carrier was suffering from a lack of speed in the decision-making process, explains Crossley. “Prior to implementation [of bIntelligent], we had a very reactive information delivery model,” he says.
Each of the carrier's major business groups had an area Scottsdale called admin, which was staffed with business people with some technology training. If the underwriting manager or the claims manager had a need for some particular information, he or she would go to the related admin area, and a ticket would be sent to IT, where it would enter a queue. “Several days would go by before the answer would be sent back [to the business unit],” says Crossley. “The whole cycle was very reactive and very slow.”
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