Producers looking for a light at the end of the tunnel in this soft, increasingly competitive commercial insurance pricing cycle see no sign of a turnaround this year–or even into early 2009 at this point, those agents and brokers queried by National Underwriter for their assessment of the state of the market agree.

“My sense is that this is early in the soft market, and we have not seen it fully develop,” according to Don Bowles, president of Dallas-based McQueary Henry Bowles Troy, an insurance brokerage firm that received an “Honorable Mention” in NU's 2006 “Commercial Insurance Agency Of the Year” award program. “I still see a tremendous amount of capacity, strong balance sheets and adequate reserving.”

H. Wade Reece, chairman and chief executive officer of BB&T Insurance Services in Raleigh, N.C., said he believes there will be some moderation in rate decreases, “but short of a catastrophe, [the current market] will be with us for quite some time. I'm not calling this a soft market–it's just the market.”

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