I hope readers understand that this editorial could very well get me banished from my favorite sushi restaurant. Is there a worse thought to be had?

You see, my regular sushi stop is located near the Toyota Motor Engineering and Manufacturing North America plant — a mere block from National Underwriter’s headquarters — and is frequented by many of the company’s brass. But really! Toyota’s advertising has become a sore subject for insurers. Specifically, there are a few now-infamous commercials that have gotten a lot of negative press — and a lot of negative reaction from the insurance industry. And well it should.

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