Despite their best efforts, organizations still face many uninsurable costs when a covered property loss strikes. Many expenses are too difficult to describe or quantify to include in a traditional insurance policy. Other costs are not provable or are deemed too discretionary to be covered by traditional insurance.

These "collateral damages" typically range from 15-to-40 percent of insurance recoveries, and they have been increasing as companies become more operationally and financially leveraged. Property "transurance" is a new type of property coverage that provides companies with funds that can be used to pay for these costs–as they see fit and without qualification–in a simple and cost-effective way.

Buyers specify an amount of money they would like to receive in addition to their property insurance recovery. This amount is specified in terms of a percentage of the loss paid by their property insurance policy.

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