There’s been enough talk of an influenza pandemic to make preparation a hot topic with risk managers–even a featured session at this week’s Public Risk Management Association annual conference in Las Vegas. In fact, a potential widespread influenza pandemic is a public risk manager’s worst nightmare. The implications are enormous, even devastating–yet it’s also possible that a pandemic isn’t in the cards at all (we hope). And so it’s up to risk managers not only to prepare for the unthinkable but to do it without causing too much alarm.

It’s also necessary to carry out these preparations now, in the early stages, while thinking is clear and rational.

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