Honesty Turns Out To Be Best Policy In Selling Coverage To Skeptical Public
The Gallup Organization sent its people to the phones around Thanksgiving time to find out how Americans felt about the “honesty and ethics” of 23 different professions. At the top of the list were nurses, whose honesty and ethics were rated as “high” or “very high” by 83 percent of those surveyed. Third from the bottom, with only a 12 percent rating, were insurance salesmen. Ouch!
You can quibble with Gallups polling methods. In our popular culture, the word “salesman” has, for a lot of people, come to suggest a less-than-honest person. Its a bum rap, but thats the way it is. No offense to nurses, but had Gallups pollsters used the term “insurance agent,” they might have scored higher.
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