The Secret To Getting An Editors Attention

Just when you think youve seen and heard it all, something comes along that leaves you awestruck, stunned, amazed, shocked or just plain flummoxed.

No, Im not talking about some new blockbuster technology product or service. What caught me by surprise was a question posed at a recent press conference; a question I had never heard askedand a darn good question at that. The question was not asked by the media in attendancerather it was directed at us scribes and scriveners who cover the industry from a technology perspective.

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