Trusted Choice, the consumer brand program for independent agents and brokers, has reached its goal of 5,000 agency members across the country with Lane Insurance Agency Inc. of Norwalk, Iowa, joining the organization.
"I am excited to be the 5,000th participating agency and look forward to making the most of my agency's involvement in Trusted Choice," said Lewis Lane, president of Lane Insurance Agency, who started his firm in 1969.
The Trusted Choice brand program was launched in October 2001 by the Independent Insurance Agents & Brokers of America, based in Alexandria, Va., to highlight to consumers the benefits independent insurance agencies and brokerage firms offer consumers–choice of companies, customization of policies and advocacy support.
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