Report Touts Agent Culture Change
NU Online News Service, Jan. 4, 2:55 p.m. EST?The Agents Council for Technology announced it has published a report on the ACT Web site to help independent agents and brokers build a sales-driven agency culture and implement disciplined sales processes using available technology tools.[@@]
Alexandria, Va.-based ACT, affiliated with the Independent Insurance Agents & Brokers of America, said it has formed the Sales & Marketing Work Group to examine how technology can be used to further the independent agency's primary function as sales organizations.
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