All-Star Agents Dont Assure A Winning Team Survey reveals how agency environment can keep producers from meeting potential

It's not that tough these days for an agency to recruit an all-star producer. Sales call reluctance tests and reliable interview techniques have greatly advanced the art of identifying talent and screening out shaky candidates. Moreover, because insurance sales are commission-based, even smaller agencies can make it worthwhile to a top performer to sign.

The harder part is developing your best producers, once you've hired them, in a way that rewards both them and your agency for their success. Do you offer an environment in which your top sales people can thrive? Will they and the rest of your team work together to increase the value of your agency to everyone's benefit? Or will all of you face organizational issues that nudge your numbers in the wrong direction?

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