London Addresses Intangible Assets
Organizations, both large and small, and from a range of different industries, are waking up to the growing realization that up to 80 percent of the value of modern business is tied up in their intangible assets, rather than in their physical plant, property and machinery.
Chief executive officers, finance directors and risk managers are becoming increasingly aware that major incidents could often go much further than the cost of the initial physical loss, and that the financial damage caused by intangible assets can bring a company to its knees.
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