Agents, Insurers Applaud Stay Of 'Do-Not-Fax'Rule

A decision by the Federal Communications Commission to delayenforcement of a rule prohibiting the sending of unsolicited faxesthat may be deemed advertisements was greeted with relief by groupsrepresenting agents and insurers.

The rule, which would have required signed written permissionfrom recipients before such a fax could be sent, had been scheduledto go into effect on August 25, 2003. But it was stayed untilJanuary 1, 2005, after an uproar by businesses and their tradeassociations, which objected to the intrusion on their ability tosend faxes to clients with which they have an “existing businessrelationship.”

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