Dewinda Ford Gets CSR Of Year Award

Dewinda A. Ford of the Bramlett Agency Inc. in Ardmore, Okla., has received the 2003 National Outstanding CSR of the Year Award.

The Society of Certified Insurance Service Representatives and the Society of Certified Insurance Counselors, both in Austin, Texas, selected Ms. Ford from a field of 42 state winners.

After five finalists were chosen from this field, a blue-ribbon panel of four judges evaluated the finalists based on their individual contributions to the insurance community and the strength of their essays written on the topic, “How CSRs Find Success Using Five Essential Service Skills.” Judges included National Underwriter Publisher and Editor-In-Chief Sam Friedman.

Ms. Ford, a commercial lines manager customer service representative with 38 years of insurance industry experience, serves The Bramlett Agency as vice president and office manager.

Ms. Ford recently celebrated her 30th anniversary with the agency. In addition to her work activity, Ms. Ford has been a member of the Lone Grove City Council for six years, with one year as mayor.

She also does volunteer work with the Oklahoma 4-H organization, her church, the March of Dimes and the American Cancer Society. Ms. Ford is a former Ardmore, Okla., Insurance Woman of the Year.

Ms. Ford, in her essay, defined the five important areas of service as “making our clients feel special, creating a bond of trust, providing a certain level of service, extending product knowledge and developing strong producer/company/co-worker relationships.”

Ms. Ford receives a cash award of $1,000, a gold and diamond lapel pin, and her name will be inscribed on a sculpture on permanent display at National Alliance headquarters. A scholarship will be awarded to her employer, The Bramlett Agency Inc., for participation in any National Alliance program.

In addition to Ms. Ford, there were four national finalists: Jacqueline Cameron, SWBC Insurance Services, in San Antonio, Texas; Peggy Fletcher, Charles Crane Agency, in St. Louis, Mo.; Elaine M. Slate, Holmes Murphy & Associates, in West Des Moines, Iowa; and Ann C. Tharp, Collins Insurance Agency, in New Albany, Miss.

The Society of Certified Insurance Service Representatives and the Society of Certified Insurance Counselors are affiliated with The National Alliance for Insurance Education & Research in Austin, Texas.

Reproduced from National Underwriter Property & Casualty/Risk & Benefits Management Edition, August 4, 2003. Copyright 2003 by The National Underwriter Company in the serial publication. All rights reserved.Copyright in this article as an independent work may be held by the author.

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Dewinda Ford Gets CSR Of Year Award

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