Tech Can Boost Customer Service One of thegreatest success stories for technology in recent years has beencustomer service. Think of these two examples:
A friend of mine told me of her recent experience withAmazon.com. Her daughter is a huge Harry Potter fan, having readall the previous books. Since Mom had bought the first volumesonline, Amazon electronically contacted her prior to the releasedate to see if she wanted to pre-order Harry Potter and theOrder of the Phoenix.
Of course she did! On the release date of the new book, UPSdelivered the book direct to her daughters doorstep. Was this aclever sale by Amazon, or just great customer service? The truthis, they can be one and the same.
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