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Agents Look To Draw ‘Captive’ Audience

Many agents are still reeling from the accelerated hard market, and some are complaining about the loss of aggressive carrier discounts. At the same time, other proactive agents are actively working with employers and associations to explore the benefits of group self-insurance, trusts and captives.

These innovative agents have discovered that agent-sponsored educational seminars on alternatives to traditional insurance can be quite eye-opening for their customers and prospects.

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