X

Thank you for sharing!

Your article was successfully shared with the contacts you provided.

Agents Miss Cross-Selling Opportunities

Agents are missing a huge opportunity to expand their sales beyond property-casualty insurance products by allowing their clients to purchase their health and financial products elsewhere.

In a recent national study by my firm–Baetis Inc. of Boulder, Colo.–300 various businesses ranging in size from 10-to-100 employees were asked how many business insurance products they have. The survey found that 83 percent have two or more products.

Want to continue reading?
Become a Free
PropertyCasualty360 Digital Reader.

INCLUDED IN A DIGITAL MEMBERSHIP:

  • All PropertyCasualty360.com news coverage, best practices, and in-depth analysis.
  • Educational webcasts, resources from industry leaders, and informative newsletters.
  • Other award-winning websites including BenefitsPRO.com and ThinkAdvisor.com.

Already have an account?

PropertyCasualty360

Join PropertyCasualty360

Don’t miss crucial news and insights you need to make informed decisions for your P&C insurance business. Join PropertyCasualty360.com now!

  • Unlimited access to PropertyCasualty360.com - your roadmap to thriving in a disrupted environment
  • Access to other award-winning ALM websites including BenefitsPRO.com, ThinkAdvisor.com and Law.com
  • Exclusive discounts on PropertyCasualty360, National Underwriter, Claims and ALM events

Already have an account? Sign In Now
Join PropertyCasualty360

Copyright © 2020 ALM Media Properties, LLC. All Rights Reserved.