{
  "author": {
    "name": "Rick Gilman",
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    "estimate": 101,
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    "articles": [
      {
        "uri": "/2017/05/01/why-staying-up-to-date-isnt-just-about-agency-technology/",
        "title": "Why staying 'up-to-date' isn't just about agency technology",
        "byline": "Rick Gilman, APR, CMP",
        "kicker": "",
        "prettyDate": "May 01, 2017",
        "timeToRead": "5 minute",
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        "authors": [
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            "webUrl": "/author/profile/rick-gilman-apr-cmp/",
            "name": "Rick Gilman, APR, CMP"
          }
        ],
        "kickerNode": [],
        "summary": "As a small business owner who works with other small business owners, Im uniquely aware of the myriad pieces that should all be working together in seamless harmony to succeed. Sometimes these elements are purposefully integrated as symbiotic elements of a business process; other times the purposes they serve are...",
        "body": null
      },
      {
        "uri": "/2017/02/17/navigating-email-minefields/",
        "title": "Navigating email minefields",
        "byline": "Rick Gilman",
        "kicker": "News",
        "prettyDate": "February 17, 2017",
        "timeToRead": "4 minute",
        "image": {
          "uri": "",
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        },
        "authors": [
          {
            "webUrl": "/author/profile/rick-gilman/",
            "name": "Rick Gilman"
          }
        ],
        "kickerNode": [
          {
            "uri": "/news/",
            "sectionName": "News"
          }
        ],
        "summary": "Email continues to be among the most effective marketing tools available to insurance agents to grow their business. But it continues to evolve. It's not your older brother's email anymore. ",
        "body": null
      },
      {
        "uri": "/2016/11/14/what-live-video-streaming-can-do-for-your-agency/",
        "title": "What live video streaming can do for your agency",
        "byline": "Rick Gilman, APR, CMP",
        "kicker": "Commentary",
        "prettyDate": "November 14, 2016",
        "timeToRead": "4 minute",
        "image": {
          "uri": "",
          "width": "",
          "height": ""
        },
        "authors": [
          {
            "webUrl": "/author/profile/rick-gilman-apr-cmp/",
            "name": "Rick Gilman, APR, CMP"
          }
        ],
        "kickerNode": [
          {
            "uri": "/commentary/",
            "sectionName": "Commentary"
          }
        ],
        "summary": "With today's social media platforms, insurance consumers expect immediate response, relative content and a personal connection.",
        "body": null
      },
      {
        "uri": "/2016/10/21/raise-your-agency-rating-raise-your-revenue/",
        "title": "Raise your agency rating, raise your revenue",
        "byline": "Rick Gilman, APR, CMP",
        "kicker": "Commentary",
        "prettyDate": "October 21, 2016",
        "timeToRead": "4 minute",
        "image": {
          "uri": "",
          "width": "",
          "height": ""
        },
        "authors": [
          {
            "webUrl": "/author/profile/rick-gilman-apr-cmp/",
            "name": "Rick Gilman, APR, CMP"
          }
        ],
        "kickerNode": [
          {
            "uri": "/commentary/",
            "sectionName": "Commentary"
          }
        ],
        "summary": "Boosting a Yelp rating by one star can increase company revenue between 5 percent and 9 percent.",
        "body": null
      },
      {
        "uri": "/2016/09/28/its-time-to-offer-omnichannel-service/",
        "title": "It's time to offer omnichannel service",
        "byline": "Rick Gilman, APR, CMP",
        "kicker": "Commentary",
        "prettyDate": "September 28, 2016",
        "timeToRead": "3 minute",
        "image": {
          "uri": "",
          "width": "",
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        },
        "authors": [
          {
            "webUrl": "/author/profile/rick-gilman-apr-cmp/",
            "name": "Rick Gilman, APR, CMP"
          }
        ],
        "kickerNode": [
          {
            "uri": "/commentary/",
            "sectionName": "Commentary"
          }
        ],
        "summary": "If you you having difficulty standing out in the crowd of insurance professionals, technology can help deliver a seamless customer experience.",
        "body": null
      },
      {
        "uri": "/2016/07/20/your-app-cant-just-look-good-it-must-have-a-function/",
        "title": "Your app can't just look good, it must have a function",
        "byline": "Rick Gilman, APR, CMP",
        "kicker": "Commentary",
        "prettyDate": "July 20, 2016",
        "timeToRead": "4 minute",
        "image": {
          "uri": "",
          "width": "",
          "height": ""
        },
        "authors": [
          {
            "webUrl": "/author/profile/rick-gilman-apr-cmp/",
            "name": "Rick Gilman, APR, CMP"
          }
        ],
        "kickerNode": [
          {
            "uri": "/commentary/",
            "sectionName": "Commentary"
          }
        ],
        "summary": "Getting a client to download your app and take up space on a smartphone has to be supported by some pretty important convenience.",
        "body": null
      },
      {
        "uri": "/2016/06/28/match-your-marketing-goals-with-the-correct-technology/",
        "title": "Match your marketing goals with the correct technology",
        "byline": "Rick Gilman",
        "kicker": "News",
        "prettyDate": "June 28, 2016",
        "timeToRead": "4 minute",
        "image": {
          "uri": "",
          "width": "",
          "height": ""
        },
        "authors": [
          {
            "webUrl": "/author/profile/rick-gilman/",
            "name": "Rick Gilman"
          }
        ],
        "kickerNode": [
          {
            "uri": "/news/",
            "sectionName": "News"
          }
        ],
        "summary": "Planning your marketing strategy is an essential process in any agency's success, but pairing the right technology tools to that strategy is successful execution.",
        "body": null
      },
      {
        "uri": "/2016/05/19/are-you-getting-the-most-out-of-online-meetings/",
        "title": "Are you getting the most out of online meetings?",
        "byline": "Rick Gilman, APR, CMP",
        "kicker": "News",
        "prettyDate": "May 19, 2016",
        "timeToRead": "5 minute",
        "image": {
          "uri": "",
          "width": "",
          "height": ""
        },
        "authors": [
          {
            "webUrl": "/author/profile/rick-gilman-apr-cmp/",
            "name": "Rick Gilman, APR, CMP"
          }
        ],
        "kickerNode": [
          {
            "uri": "/news/",
            "sectionName": "News"
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        ],
        "summary": "It takes a particular set of skills to manage virtual gatherings.",
        "body": null
      },
      {
        "uri": "/2016/04/20/putting-together-a-podcast/",
        "title": "Putting together a podcast",
        "byline": "Rick Gilman, APR, CMP",
        "kicker": "Commentary",
        "prettyDate": "April 20, 2016",
        "timeToRead": "4 minute",
        "image": {
          "uri": "",
          "width": "",
          "height": ""
        },
        "authors": [
          {
            "webUrl": "/author/profile/rick-gilman-apr-cmp/",
            "name": "Rick Gilman, APR, CMP"
          }
        ],
        "kickerNode": [
          {
            "uri": "/commentary/",
            "sectionName": "Commentary"
          }
        ],
        "summary": "In a mobile society, podcasts can be an effective way to reach existing and prospective clients when theyre on the go.",
        "body": null
      },
      {
        "uri": "/2016/03/17/is-a-mobile-app-in-your-agencys-future/",
        "title": "Is a mobile app in your agency's future?",
        "byline": "Rick Gilman",
        "kicker": "News",
        "prettyDate": "March 17, 2016",
        "timeToRead": "6 minute",
        "image": {
          "uri": "",
          "width": "",
          "height": ""
        },
        "authors": [
          {
            "webUrl": "/author/profile/rick-gilman/",
            "name": "Rick Gilman"
          }
        ],
        "kickerNode": [
          {
            "uri": "/news/",
            "sectionName": "News"
          }
        ],
        "summary": "They can make it easier for clients and prospects to find your agency.",
        "body": null
      }
    ]
  }
}