In todays increasingly digital world, failing to invest in and prioritize big data, artificial intelligence and machine learning capabilities will come at a cost to insurance carriers.
Over the past decade or so, Ive had the opportunity to execute many major campaigns in demand generation, data building, and appointment setting with level-one and -two decision makers. In that time, weve developed a six-step methodology for accelerating the sales cycle and helping insurance agents achieve their business goals.
Active risk management programs can help agents, brokers and carriers know about important customer life events like buying a house or adding a teen driver so they can reach out sooner.