More than three out of five Americans plan to take a summer vacation this year despite having about 10% less money to spend on their travels, according to 19th annual Holiday Barometer from Generali Global Assistance. "In the 19th annual Holiday Barometer, we have seen the consolidation of many of the positive trends we have recognized in recent years," Chris Carnicelli, CEO of Generali Global Assistance, said in a press release. "While Americans have experienced a 10% reduction in their travel budgets, they are still the highest of those surveyed. As an assistance provider, we look to stay current with travel trends in order to accurately anticipate our customers' needs. It's part of our 'you live we care' motto that we look to fulfill every day." Roughly the same percentage of Brazilians (68%) plan to travel this summer while fewer Europeans (63%) intend to take a midyear trek. Half of Americans plan to vacation domestically this summer with about equal numbers planning to go to a beach versus a city. Both Brazilians and Europeans overwhelming preferred beach vacations when surveyed by Generali Global Assistance. Budget is the most impactful factor when it comes to determining summer travel plans. Both Brazilians and Europeans have a 3% higher travel budget this summer, according to Generali Global Assistance. Some of the other factors that weigh into where Americans plan to travel this summer include:
  • Available leisure and cultural activities
  • Personal safety
  • Terrorism risk
But there is one caveat: "The number of travelers who indicated they were concerned about terrorism was down across the board with percentages for Europeans, Americans, and Brazilians all dropping by six to seven points from years prior," according to Generali Global Assistance. On average, Americans will take the shortest summer vacations. Researcher found that Americans plan to take off about a week and half while Europeans plan to vacation for nearly two weeks and Brazilians will likely holiday slightly more than two weeks. For travelers who are still firming up their summer adventure plans, Generali Global Assistance compiled the six tips outlined in the slideshow above to help make warm-weather travel smooth and enjoyable. See also:  
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