{
  "author": {
    "name": "Charley Rich",
    "webUrl": "/author/profile/charley-rich/",
    "description": "",
    "imageLarge": "https://secure.gravatar.com/avatar/f16d6fc2845f417ea0e93a3f2b6cd37d?s=136&d=mm&r=g",
    "estimate": 1,
    "social": [],
    "articles": [
      {
        "uri": "/2011/01/27/tapping-business-transaction-management-to-lower-o/",
        "title": "Tapping Business Transaction Management to Lower Operational Expenses in Insurance",
        "byline": "Charley Rich",
        "kicker": "News",
        "prettyDate": "January 27, 2011",
        "timeToRead": "8 minute",
        "image": {
          "uri": "",
          "width": "",
          "height": ""
        },
        "authors": [
          {
            "webUrl": "/author/profile/charley-rich/",
            "name": "Charley Rich"
          }
        ],
        "kickerNode": [
          {
            "uri": "/news/",
            "sectionName": "News"
          }
        ],
        "summary": "A lack of market differentiators in the insurance realm makes it easier for individuals to switch companies without many material changes in service. Other than cost, customer service and fast processing are the prime differentiators that can make the difference between solid customer retention or an outpouring of customer attrition....",
        "body": null
      }
    ]
  }
}