The key is to line up incentives with goals, and to make sure your rewards in turn match your company culture and workforce preferences. (Fotolia)
Studies have shown that our brains prefer to take the easy path. We're naturally engineered to save ourselves effort. And we're also naturally wired to do things that make us feel good in the short-term versus the long-term. This is why so many of us spend too much time on social media or video games: They're built to take advantage of our need for instant gratification, which can turn minutes into hours!
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