"Small But Mighty" illustration by Shaw Nielson is from the September 2021 issue of NU Property & Casualty magazine. "Small But Mighty" illustration by Shaw Nielson is from the September 2021 issue of NU Property & Casualty magazine.

Small and medium-sized businesses (SMBs) tend to be reluctant purchasers of business insurance. But the pandemic highlighted the importance of business protection and may prompt smaller businesses to re-evaluate their insurance needs. This creates an opportunity for the insurance ecosystem to serve this market.

According to a KPMG International report titled "The Future of Small and Medium Business Commercial Insurance," COVID-19 has intensified the need for targeted and tailored coverage in the SMB market.

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