A key question to ask as part of the transformation process is: How do we optimize the experiences for insureds, agents, employees and vendors to create the best outcome for our company? (Photo: TippaPatt/Shutterstock)
While many people understand pieces of various initiatives they are working on, when you ask them what the overall goal is, the very generic answer becomes, "to make our business better." The more complete answer is that better understanding your data provides you with significant competitive advantages.
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