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Historically, buyers of cyber coverage have been large organizations in industries like health care, finance and retail. Makes sense, right? They store a lot of valuable personal and financial data, and a breach of that data could be detrimental to a business when they'd need to spend millions in response.
But in 2019, small to midsize businesses (SMBs) across various industries are increasingly starting to look over their shoulders at cyber coverage, watching it curiously and wondering: "Could that be for me?"
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