"Disruption is what the game of football is all about," Terrell Davis, Pro Football Hall of Fame 2017 inductee and former star running back for the Denver Broncos, told the insurance industry professionals gathered at the Property Casualty Insurance Joint Industry Forum 2018 on Jan. 16.

Davis explained that teams go into the game with a strategy and a play book, but the strategy can be completely disrupted in myriad ways: Plays don't go as planned, the other team does something unexpected, or a key player can be hurt and out for the remainder of the game, if not the season. Football players have learned to expect the unexpected, and other industries can as well.

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Rosalie Donlon

Rosalie Donlon is the editor in chief of ALM's insurance and tax publications, including NU Property & Casualty magazine and NU PropertyCasualty360.com. You can contact her at [email protected].

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