So you're jumping onto that digital marketing train and going full throttle with it. No more dipping that toe in.
You're going head first, diving right in as you throw out a few tweets and add weekly blogs onto your website. You're a force to be reckoned with. You're a content marketing guru.
In today's digital marketing world, everyone has the two words, "content marketing," scribbled onto their agendas, but what exactly is content marketing? The Content Marketing Institute defines content marketing as such:
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