According to a report in the Wall Street Journal on Friday, techgiant Google is working on a search engine tool that will allowconsumers to find and buy car insurance policies online.
|How's that for competition?
|Google has reportedly licensed a business called Google CompareAuto Insurance Services to sell insurance on behalf of six, as yetunnamed, insurers in as many as 26 states, and has been workingwith both insurance comparison site CoverHound and Admiral GroupPLC's Comparenow.com in recent months on the project.
|Launch details have yet to be released.
|Click here to read the full story on WSJ.com.
|What do you think? Will Google's entry into the insurance salesmarket change the auto coverage business as we know it, or willthis just be another bump in the road?
Want to continue reading?
Become a Free PropertyCasualty360 Digital Reader
Your access to unlimited PropertyCasualty360 content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- All PropertyCasualty360.com news coverage, best practices, and in-depth analysis.
- Educational webcasts, resources from industry leaders, and informative newsletters.
- Other award-winning websites including BenefitsPRO.com and ThinkAdvisor.com.
Already have an account? Sign In
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
