NU Online News Service, April 12, 4:11 p.m.EDT
|The Travelers Companies Inc. has joined the independent agents'Trusted Choice consumer branding program, becoming the54th company to do so.
|A major provider of property and casualty insurance for auto,home and business, the St. Paul, Minn.-based insurer is one of thelargest independent agency insurance companies in the UnitedStates.
|Trusted Choice was launched by the Independent Insurance Agents& Brokers of America and several independent agencycompanies.
|Its aim is to promote the message that independent agencies andbrokerage firms offer consumers--choice of companies, customizationof policies and advocacy support. The branding campaign nowconsists of over 10,400 independent insurance agencies andbrokerage firms and 54 leading insurance companies.
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