NU Online News Service, April 13, 1:50 p.m. EDT

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Trusted Choice, the independent insurance agent brandingcampaign, said it has received two Aurora Awards for advertisingexcellence.

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The Alexandria, Va.-based campaign created by the IndependentInsurance Agents & Brokers of America said an Aurora Gold Awardfor Insurance went to a Trusted Choice ad titled "Pledge ofPerformance."

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Six Trusted Choice agents from around the country are featuredin the ad reciting tenets of the Pledge.

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The agents shown include Rick Gregson from Tucson, Ariz., AlexSoto from Miami, Fla., Fred Lautenbach from Littleton, Colo.,Eileen Frank from New York, N.Y., Keith Riley from Benton, Ky., andJulie Turner from Greenville, S.C.

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A second ad discussing Trusted Choice efforts in the aftermathof Hurricane Katrina received the Gold Aurora Award for FinancialServices.

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That commercial was filmed at Daniel's South Beach Restaurant inBay St. Louis, Miss., one of the hardest hit communities in thegulf region. The ad also features the restaurant's owner Ray Murphyand Robert Rusbuldt, IIABA president and chief executiveofficer.

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The Aurora Awards is an international competition thatrecognizes excellence in the film and video industries,specifically targeting commercials.

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Past winners in the insurance category include GEICO and AutoInsurance Specialists. Entries are accepted from throughout theUnited States and abroad, including Russia, Denmark, Hong Kong,Germany, Australia and Mexico.

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The 2007 Trusted Choice commercial, "Life Changes," won anAurora Award for excellence and took home the 2007 Gold Award inthe insurance category.

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To view the ads visit www.trustedchoice.com.

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