RenaissanceRe Holdings Ltd. said it plans to make riskmitigation so entertaining that amusement park customers will payto learn about it.

The Bermuda-based reinsurer said it is involved with setting upan attraction at Epcot Walt Disney World Resort in Orlando, Fla.,aimed at educating the public about bad weather and how to protecthomes against it.

Along with its U.S. affiliate, WeatherPredict Consulting Inc.,Renaissance Re said it has gone into partnership with thenon-profit Federal Alliance for Safe Homes Inc. (FLASH), State Farmand Simpson Strong-Tie to get the attraction set for a late summeropening.

Renaissance Re said the amusement, located in Innovations atEpcot, will be called “StormStruck: The Tale of Two Homes.”

The company said “StormStruck” will have special effectssimulating a hurricane, and an educational component that willraise awareness about the latest risk mitigation research andrecommendations.

According to Renaissance Re, the amusement will combine theexperience of what it feels like to be in severe weather withlearning about the associated risks and ways to protect the home inan interactive and entertaining setting.

“Understanding severe atmospheric hazards and vulnerability hasbeen central to our business since our founding,” said NeillCurrie, chief executive officer of RenaissanceRe, explaining thefirm's involvement in the project.

“It has been a natural extension of our philosophy, over time,to increase our focus on developing loss-mitigation technologies,not only to reduce the severity of the financial impact of stormson our clients, but ultimately to enable people to make themselves,their families and their businesses safer,” he added.

The StormStruck experience, he said, will “share importantinformation on how to protect communities from severe weatherstorms.”

StormStruck will be the second weather event attraction in theOrlando area.

Universal Studios Florida theme park operates Twister, whichpromises to make customers feel what it's like to look a tornado“right in the eye,” with special effects that recreate theexplosive force of nature at its worst, including a “piercing soundsystem runs at 110 decibels.”

“A critical component of minimizing both loss of life andproperty damage in a hurricane is to better understand the impactof these storms on our buildings,” said Craig Tillman, president ofWeatherPredict Consulting Inc.

He said RenaissanceRe has led by example with the launch lastyear of the RenaissanceRe “Wall of Wind” facility in Florida, whichtests buildings and their components by generating hurricane-forcewind and rain.

RenaissanceRe said it is also working with the Wharton School atthe University of Pennsylvania on economic analyses of various riskmitigation techniques.