The Hartford Steam Boiler Inspection and Insurance Company hasbecome the 33rd agency system company to join the IndependentInsurance Agents & Brokers of America's Trusted Choicemarketing effort.

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Ronald A. Smith, IIABA brand program board chairman andpresident of Smith, Sawyer & Smith Inc., a Rochester,Ind.-based Trusted Choice agency, said the group is “thrilled” toadd the Hartford, Conn.-based specialty insurer and reinsurer tothe branding program.

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Richard H. Booth, president and chief executive officer withHartford Steam Boiler, said, “Trusted Choice is an importantprogram that benefits agents and brings real value topolicyholders.”

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Robert A. Rusbuldt, CEO of the IIABA, said the group is “movingforward every day to build the Trusted Choice brand for bothindependent agencies and companies.”

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Founded in 1866, the Hartford Steam Boiler specializes inequipment breakdown insurance products, other specialty insuranceand reinsurance products, and inspection service and engineeringconsulting.

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