Crush Competition By Getting Personal, Agents Told
NU Online News Service, Oct. 11, 3:34 p.m. EDT?The way to beat large competitors is by providing personal service and winning customers' individual trust, independent insurance agents and brokers were advised today at an industry conference.[@@]
The Independent Insurance Agents & Brokers of America said that was the message consultant Howard E. Candage delivered to attendees at their Big "I" convention.
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