Web Development

Prudential Aligns E-Business With Business Strategy

As part of the continual upgrade of Prudential Financial's Website (www.prudential.com), begun earlier this year, the carrier hasadded a new page called Women & Finance to its financialplanning section. "The exciting and challenging thing is the Web isfluid, so we continually can upgrade and modify the site," saysJames Brett, vice president and head of e-business development forPrudential.

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