Who says insurance is dull? Rap video used to recruit hip young professionals

Insurance companies are worried that millennials aren’t applying for entry-level jobs because they don’t know about them—or, worse, think the industry’s dull. Hoping to overcome the industry’s less than hip reputation Allstate, State Farm and four dozen other companies and organizations have created MyPath, a project to explain to millennials the abundance of career opportunities offered.

But that isn't the fun part.

In December, Liberty Mutual started distributing a four-minute recruitment video to colleges. In it, two business-suit-wearing rappers and an auto-tuned woman perform a song offering tips for interviewing. Check out the video below and let us know if you are convinced an insurance career is cool!