The AAA Foundation for Traffic Safety study found that drivers who use their cell phones “fairly often or regularly” also are likely to engage in other risky behaviors: 65 percent speed, 44 percent drive while drowsy and 29 percent drive without a seatbelt.

On the other hand, drivers who reported never using a cell phone were much less likely to engage in the same risky behaviors.

Despite understanding the danger of distraction, some drivers still participate in many activities that hinder their attention to the road. Texting is a growing threat. AAA and other organizations are lobbying for stricter legislation to prevent text messaging while driving.

The AAA Foundation's 2012 Traffic Safety Culture Index found that 90 percent of the 3,896 participants believe distracted driving is a bigger problem than it was in 2009. However, despite recognizing the inherent risks, many still participate in dangerous behaviors. “More work is clearly needed to educate motorists on the risks associated with using a cell phone while driving,” said Peter Kissinger, the foundation's president.

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