NU Online News Service, Dec. 30, 9:50 a.m. EST
The Hartford Financial Services Group, Inc., will seek to improve driver safety among its insureds by working with an outside vendor committed to using technology to improve driving behavior.
The Hartford, Conn.-based insurer said it has partnered with GreenRoad - a company that says it "helps commercial fleets, insurers and consumers measure, improve and sustain safe and fuel-efficient driving behavior."
The carrier said it will use Redwood Shores, Calif.-based GreenRoad's products and technology-based services--which include in-vehicle feedback, coaching, Web-based reporting and risk analysis tools--to help customers improve driver safety and overall vehicle operating costs. The GreenRoad tools "empower drivers to make immediate changes to their vehicle operating behavior," The Hartford said.
The Hartford teamed with GreenRoad through its Hartford Ventures division, which identifies and teams with leading private companies with expertise in areas of key strategic importance to the insurance industry.
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