iPipeline, a developer of software that supports marketing, selling, and processing solutions for insurance carriers, distributors, and producers, has announced the launch of its iGO e-App Green Initiative.

The initiative promotes reducing paper use and carbon footprints in the insurance industry through the use of iGO e-App, an electronic form, and clean technology. iGO e-App enables insurers to avoid the millions of sheets of paper from paper-based insurance applications. This makes iGO e-App a clean technology that reduces paper, clutter, and costs as well as the carbon footprint from paper consumption and waste.

"Global warming is one of the most addressable, critical challenges facing us today," says Tim Wallace, CEO of iPipeline. "The reduced paper use, paper cost savings, carbon footprint reduction, and increased agent productivity are huge benefits resulting from iGO e-App. We are excited about this initiative and proud to contribute in our own way to greening the environment."

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