Imaginary boundaries.

"Takin' it easy."
correctly

Inadequate skill/knowledge.
Management skill. if and
Coverage knowledge.
Sales skills.
Demographic knowledge.
No time.
Inadequate knowledge of market potential.


Chris Burand is president of Burand & Associates LLC, an agency consulting firm. Readers may contact Chris at (719) 485-3868 or by e-mail at Chris@burand-associates.com .
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