COSS, an insurance software provider, and RGA Technology Partners, a wholly owned subsidiary of Reinsurance Group of America, have formed a strategic business partnership to provide AURA Point of Sale, which contains the AURA underwriting rules engine within the COSSEnterprise iForms solution.
The result of this partnership is a straight-through e-application process that allows insurers to apply underwriting business rules and a preliminary underwriting decision at the point of sale while producing an electronic application ready for electronic signature.
"The producer now can have the best of both worlds--the ability to capture data in electronic form paired with dynamic underwriting rules and decision-making," says Jym Barnes, president and CEO of RGA.
AURA Point of Sale can be implemented alongside an existing new-business underwriting process, or it can be a part of a complete automated underwriting solution using the entire AURA suite of products.
"Working with RGA Technology Partners, we recognize we have one of the top underwriting and reinsurance companies behind this product," says Jay Stevens, chief marketing officer of COSS. "Our combined efforts will add tremendous value to the electronic application process, allowing insurers to continue to differentiate through service."
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