Connecture, Inc., a provider of Web-based sales, service, and process automation solutions to the health insurance industry, has integrated its InsureConnect product with Microsoft Dynamics CRM 3.0. This health insurance version of Microsoft Dynamics is offered on both a stand-alone basis and as a product extension of InsureConnect, designed to provide an industry-specific sales process automation solution to meet the needs of health plans.
With the familiar Microsoft Outlook and Office interfaces for contacts, calendars, tasks, and e-mail synchronization, the combined solution with InsureConnect includes quoting, rating, enrollment and installation, underwriting, policy administration, and renewal functionality for all size health plans. This solution also facilitates marketing campaign management and the identification of new sales opportunities.
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