Miller Heiman announced a strategic alliance with Sales Benchmark Index to provide a suite of sales data products and analytic solutions. Miller Heiman works in the sales strategy and process space while Sales Benchmarking Index works in sales benchmarking. The two companies have a focus in the financial services and insurance fields.

Sales organizations routinely measure progress related to internal production goals, but it is not a complete analysis of performance. Measurements are enhanced when external benchmarking against peers is added. "Benchmarking against peer groups has been a common practice to drive improvement for nearly every other functional area," says Dario Priolo, Miller Heiman's executive vice president of corporate development. "We are excited about our new alliance with Sales Benchmark Index because we can now give sales and business leaders new opportunities to drive performance improvement."

Sales Benchmark Index's CEO, Greg Alexander, says: "Until recently, sales leaders did not have the ability to measure themselves against the marketplace with objective external data. Our alliance with Miller Heiman has enabled us to create a single trusted data source to help sales leaders adopt this type of benchmarking. This alliance is a major win for our companies and our clients."

NOT FOR REPRINT

© Arc, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to TMSalesOperations@arc-network.com. For more information visit Asset & Logo Licensing.