Continental Western Group has become the 38th company partner of the Trusted Choice program, the Independent Insurance Agents & Brokers of America independent agent branding effort.
Continental is a property-casualty insurer offering highly specialized, tailored commercial products and services to meet the broad needs of business customers throughout the Midwest and Pacific Northwest. It is a subsidiary Greenwich, Conn.-based W. R. Berkley Corp., which is already a Trusted Choice member.
“We will be working together with our agents and Trusted Choice to increase consumer recognition of the brand,” said Bradley S. Kuster, president and chief executive officer of Continental Western Group. “Having Trusted Choice become a household brand will be a great benefit to the entire independent agency system–agencies and companies alike.”
“This new partnership will help position Trusted Choice as the smart choice for commercial consumers in the Midwest, the Pacific Northwest and across the country,” said Robert A. Rusbuldt, CEO of the Alexandria, Va.-based IIABA.
Additional information on the program is available at www.TrustedChoice.com.
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