Zurich NA To Cross Sell With Foremost
NU Online News Service, Jan. 21, 1:58 p.m. EST? Zurich North America Small Business today announced the formation of an Internet-based cross-selling alliance with Foremost Insurance Company specialty lines.
Zurich, based in Schaumburg, Ill., said the move was part of a strategy to provide independent agents with easy access to "high-quality" products and services through the Internet.
Foremost, a part of the Farmers Insurance Group, is a provider of coverage for specialty lines risks, including mobile homes, off-road vehicles, motor homes, motorcycles, marine products and travel trailers, through a national network of 23,000 agents.
Under the arrangement, Zurich Small Business will offer its Builders Risk Plan, which provides coverage for residential and commercial construction projects, to the Foremost agent network through the Internet. In return, Zurich Small Business agents will have access to Foremost's specialized coverages, also through the Internet. Links to these products have been placed on the Zurich Small Business and Foremost agent Websites.
Bill Griglock, senior vice president of marketing at Zurich North America Small Business, said the collaboration "significantly broadens the distribution reach of both companies, making high-quality insurance solutions available to an extensive network of agents and their customers."
He added that the move "underscores our commitment to providing agents with an Internet-driven, self-service model that helps them serve their customers better, faster and more cost effectively."
Foremost Insurance Group, based in Caledonia, Mich., insures mobile homes, travel trailers, RVs, specialty dwellings, motorcycles, off-road vehicles, snowmobiles, and most recently introduced a marine program.
Zurich North America Small Business provides insurance for small businesses in the office, retail, service, wholesale, institutional, manufacturers, and builders risk and trade contractor market segments through a network of more than 11,000 independent agents and 52 local field offices.
Zurich North America provides commercial property-casualty insurance for multinational, middle market and small business sectors in the United States and Canada. The company is a member of the Zurich Financial Services Group based in Zurich, Switzerland.
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