"You're an idiot.
Oh, and I mean that in the best possible way. Not that you're stupid--no doubt you're an intelligent human being with many fine attributes. But dare I suggest that none of them include a comprehensive understanding of the complexities of property-casualty insurance? Trust me, there's a reason I've tried not to sleep through more continuing education classes on this stuff than you can imagine in your worst nightmares. I have literally forgotten more than you'll ever know. So why don't we just agree that you'll stick to your part of the deal--telling me what you're most afraid of losing or what you fear will cause that loss--and leave the coverage solutions to me?"






















Chris Amrhein is an insurance educator and speaker with more than 30 years in the industry. He is also chief fun officer of www.insuranceisfun.com and author of "Yes, Virginia, There is Insurance." Contact Amrhein at chris@insuranceisfun.com .
NOT FOR REPRINT

© Arc, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to TMSalesOperations@arc-network.com. For more information visit Asset & Logo Licensing.