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Seventy percent of all digital media use in the U.S. comes from mobile apps.
More than 60% of fraud originates with phones, according to cybersecurity experts.
Most policyholders own and understand how to use smartphones, giving insurers an avenue to offer enhanced safety features and improve CX.
Review the steps need to 'consumerize' the insurance customer experience for better direct-to-policyholder engagement.
From data management to IoT devices, these new ways of working will power insurers into the future.
Consumers are now reliant on mobile apps for purchases, financial matters and more.
Learn the questions insurers should ask themselves when building a digital claims strategy.
While the willingness to share data is there, the desire varies depending on the type of information being collected.
In addition to tightening bonds with policyholders, customer-facing apps also bring benefits to other parts of the insurance business.
Now more than ever, insurers must double down on customer experience and treat policyholders as people rather than a policy number.
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