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By Michael P. Voelker |
May 15, 2012
In today’s competitive marketplace, insurers are relying on innovation to gain an edge. Many companies have undertaken innovation initiatives, and some have created special working groups dedicated to finding new ways to use technology to get a leg up on the competition.
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By Mark Breading |
April 19, 2011
Customer Communications Management, long established as a need in the insurance industry, is gaining momentum as a primary discipline. But has the industry really made progress?
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By Mark Breading |
September 30, 2010
The alphabet soup of CCM (customer communications management) and ECM (enterprise content management) along with CRM, EBPP, BPM, and a host of others aren't topics that are likely to grab the attention of senior executives.
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By Staff Writer |
August 9, 2010
SMA Strategy Meets Action is conducting a research study in partnership with Tech Decisions on the topic of customer communications and content management.