Daniel Hayes

• Insurers Get Tips On How To Use Social Media

  By Phil Gusman, PropertyCasualty360.com  |  February 26, 2010

  Social media outlets are a new marketing channel that insurers need to take advantage of, even though marketers are struggling to find out how best to leverage the new services in their favor, according to Mintel Corporation.

• Insurers Reported Continuing Strong Use Of Direct Mail

  By Staff Writer  |  February 25, 2010

  Despite budget cuts and the growing strength of social media, insurance firms continued a heavy reliance on direct mail to get their message out, a research firm reported.

• What do agents want? You might be surprised

  By Daniel Hays  |  January 27, 2010

  Although conferences and speaker events can be great tools for agents to learn and network, a recent survey reveals most agents would rather stay in their offices than attend such events.