American Agent & Broker October 2012
Cover Story
Educate the High Net Worth Customer
Helping affluent personal lines clients make smart insurance choices is smart business for independent agents.
Features
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Accelerate High End Auto Insurance Sales
The difference between selling commoditized personal lines auto insurance and designing coverage for the high end auto owner is like driving a Dodge Dart versus a Mercedes: Both cars will get you where you’re going, but one of them is a lot smoother.
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Man in the Mirror
Think insurance fraud is the exclusive domain of crooked policyholders or the Russian mob? Take a look in the mirror. Producer perpetrated fraud is on the rise, especially in these lingering tough times—and insurers are watching.
Columns
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Risky Building
Ensure that insureds have agreed to and read an application
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ENO Confusion
Is a newlywed still covered under his parents’ auto insurance?
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Training is the PITS
Product knowledge, IT and service to clients are essential components
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Personal Touch
Agents can use new technology to strengthen old relationships
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Round-Up Time
Shift to hard market is the perfect time for cross sales, account rounding
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nGI: Wes Becknell, CIC, CSRM
Departments
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Time for Disruption
It takes more than survival to move ahead and meet the future; it takes disruption.
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Customer Data are There: Are You?
Customer care today is a whole new ballgame. Customers have better access to more information, and that results in new desires and very specific needs.
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IQ: Income Down, Poverty Up: American Community Survey
The U.S. Census Bureau released its findings from the 2011 American Community Survey.
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IQ: 39 Percent of U.S. Adults Need to Get Life
Harris Interactive polled 2,000 American adults and found that 4 in 10 of them either don’t have or are uninformed about life insurance.
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IQ: Facebook Access: Mostly Denied
Your employer may be able to request access to posts about your job, even if they were originally private messages.
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IQ: Is Fantasy Football a Productivity Fumble?
An estimated $6.5 billion in productivity could be lost because of Fantasy Football-related distractions in the workplace.
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IQ: Do as They Say, Not as They Drive
When surveyed about their parent's driving habits, teens reported dangerous and distracted driving behaviors such as texting or talking on the phone, speeding, driving without a seatbelt and even driving under the influence of alcohol.
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Irreplaceable Advice
When dealing with replacement insurance, don’t overlook potential for E&O
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Money Up
High net worth individuals confront greater risks than average income earners
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Family Matters
Mahowald Insurance treats employees and clients like family
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PCI: Fees Trap Vehicles
Abusive towing and storage practices are a multi-billion-dollar problem
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