Filed Under:Agent Broker, Agency Management

Not Dead Yet: Most Personal Lines Growth Leaders Use Independent Agency Channel

"He says he's not dead!" (EMI Films/Python [Monty] Pictures)

The independent-agency model still works.

Although direct-channel growth in personal auto has come at the expense of the independent-agency channel, 12 of 18 personal-lines insurers that have outperformed their peers in both growth and profitability over the past decade use the independent-agency distribution channel either in whole or in part, according to a recent Conning report.

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