Panera Bread and the Profitability of Ethics

As we head into March and National Ethics Awareness Month for insurance, I’ve been thinking a lot about acting with integrity.

I’m a firm believer that most of us are trying our best to do right by our fellow human beings. But in tough times, it’s easy to slip into a survivalist mentality where we will do anything to hang on, hoping that when (and if) good times return, we can go back to the luxury of “doing the right thing.”

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